Communication in Health and Social Care. Great Course. Very Easy to Understand
BA (Hons) Fashion Promotion
Overview:
Do you want to learn how to create a fashion magazine, plan a digital marketing campaign, style and direct and photoshoot, or launch a brand?
BA (Hons) Fashion Promotion at the University of South Wales teaches you the fundamentals of creative fashion marketing, and specialises in teaching the practical skills, knowledge and theory to enable students to create innovative, creative work through words, images and experiences.
The course enables self-motivated students to develop commercial and conceptual approaches to explore a broad range of techniques in graphics, branding, trend forecasting, consumer behaviour, styling, video, photography, public relations, cultural studies, and creative marketing strategy.
Modules and live briefs are developed hand in hand with expert professionals to ensure the content and teaching is on point and responds to challenges faced by the fashion industry today.
Graduates have launched their careers at House of Sunny, Harper’s Bazaar, Tank Magazine, BBC Wardrobe Department, Bricks Magazine, Topshop, John Lewis and Orwell + Austin, whilst others have carved out enterprising careers as freelancers, business start-ups and with independent brands.
Typical Career Paths Include; Content Creator, Fashion Marketer, Social Media Strategist, Public Relations, Fashion Stylist, Graphics / Branding, Visual Merchandising, Entrepreneur, Further Study e.g. MA, Msc.
BA (Hons) Fashion Promotion
Typical A-Level Offer
BCC (this is equivalent to 104 UCAS tariff points).
Typical Welsh BACC Offer
Pass the Advanced Welsh Baccalaureate Diploma with Grade C/B in the Skills Challenge Certificate and BC – CC at A Level (this is equivalent to 104 UCAS tariff points).
Typical BTEC Offer
BTEC Extended Diploma Distinction Merit Merit
Typical Access to HE Offer
Pass the Access to HE Diploma with a minimum of 104 UCAS tariff points
Additional Requirements
GCSEs: The University normally requires a minimum 5 GCSEs including Mathematics/Numeracy and English at Grade C or Grade 4 or above, or their equivalent, but consideration is given to individual circumstances
Online application form
Information requested on this form should be completed in as much detail in order to process your application successfully. All fields marked * must be completed.
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Entry Requirements
Contextual offers
We may make you a lower offer based on a range of factors, including your background (where you live and the school or college that you attended for example), your experiences and individual circumstances (as a care leaver, for example). This is referred to as a contextual offer and we receive data from UCAS to support us in making these decisions. USW prides itself on its student experience and we support our students to achieve their goals and become a successful graduate. This approach helps us to support students who have the potential to succeed and who may have faced barriers that make it more difficult to access university. Here is a link to our Contextual Admissions Policy.
Other qualifications and experience
We can also consider combinations of qualifications and other qualifications not listed here may also be acceptable. We can sometimes consider credits achieved at other universities and your work/life experience through an assessment of prior learning. This may be for year one entry, or advanced entry to year two or three of a course where this is possible.
To find out which qualifications have tariff points, please refer to the UCAS tariff calculator.
If you need more help or information or would like to speak to our friendly admissions team, please contact us here
Applicants in the UK
Selection for this course is based on a suitable application. If you do not meet the entry criteria you may also be required to attend an interview to help us assess your suitability for the course.
WHAT YOU WILL STUDY
The course is designed to take you on a progressive learning journey that begins with an introduction to the fundamentals of Fashion Promotion.
During the first year, you will learn how to decipher briefs, and why good research unlocks the door to creativity. The modules are 100% coursework and blend research, theory and creative practice. This provides learners to explore their ideas from an academic platform.
The second-year focusses on developing commercial awareness and professional skills through undertaking short term work placement or a live brief. The power of word and image are explored at a deeper and more complex level via two key modules: Digital Content Creation and Fashion Media PR.
The final year provides an opportunity to create a body of work that reflects your chosen area of interest. Dissertations are offered in written or video formats which we believe give students a modern approach to this traditional academic requirement. The final major project focusses on your personal area of interest and expertise through a highly creative, industry-standard project which demonstrates your knowledge, skills and ability to potential employers.
Year One
- Introduction to the Fashion Industry
- Visual Communication for Fashion
- Fashion Branding
- Fashion Styling
- Consumer Psychology and Trends
- Fashion Studies 1
Year Two
- Fashion Media and PR
- Marketing Communications for Fashion
- Fashion Photography and Video
- Fashion Industry Experience*
- Campaign Management
- Fashion Studies 2
*25% of this module can be studied in Welsh.
Employment Experience Diploma (Sandwich Year)
Year Three
- Major Fashion Project
- Portfolio
- CoLab
- Fashion Industry Futures*
*25% of this module can be studied in Welsh.
Technical
- Adobe Software Classes
- Photography Workshops
PLUS
- Guest Speaker programme
- Cross-course collaborative opportunities
- Live Briefs
- Industry Competitions
Memberships
- Graduate Fashion Foundation (GFW)
- British Fashion Council
Graduate Attributes
BA (Hons) Fashion Promotion is an industry facing course which prepares students to make the transition to industry by developing the following highly prized personal and professional skills:
- Commercial Awareness
- Digital Literacy
- Communication Skills
- Innovation & Enterprise
- Leadership Qualities
- Project Management
Teaching
You will study in a creative environment, with dedicated studios and experienced, committed staff. You will learn through a mixture of lectures, specialised guest lectures, seminars and studio workshops, with an emphasis on practical engagement with the subject.
The focus is on developing transferable skills such as research, analysis, communication, visual presentation, professional presentation, style and editing, enterprise and reflective practice. There is a strong focus on working with social media and its professional application with fashion businesses and enterprises.
Assessment
Assessment is 100% coursework. There is a mixture of structured peer-assessment and group-based assessment based upon performance and self-assessment allowing reflective opportunities. The mix of assignments includes practical investigation through studio, workshop and group activities, case study investigations and follow-up investigations after industrial visits and projects. All assessments are underpinned by key theories and academic research.
COURSE DETAILS
Many students elect to undertake placements or internships to gain vital industry experience, enhance their employability prospects and grow their important professional network. Recent examples include a number of high profile fashion and lifestyle sector in the following specialisms: Content Creation, Fashion Marketing, Social Media Strategist, Public Relations, Fashion Stylist, Graphics / Branding, Visual Merchandising, Entrepreneur, Further Study e.g. MA, Msc.
- Ellesse
- BRICKS magazine
- Estée Lauder / MAC Cosmetics
- Flamingos Vintage
- House of Sunny
- Harvey Nichols
- L’Oreal
- John Lewis
- TANK magazine
- Peacocks
- Primark
- Marc Jacobs
- Next
- St Davids Shopping Centre
- The Sustainable Studio
- Urban Outfitters
- WorkShy
Further Study:
The skills and knowledge gained on this fashion promotion course will equip you for a range of career paths. Students interested in specialising in design thinking, graphic communication, or photography are encouraged and assisted with applications for further study at Masters level.
Industry Partners
Industry partnerships are a key to the course DNA. Over the past few years, we have collaborated with a number of well-known fashion brands such as Next, John Lewis, Harvey Nichols, Ellesse, Topshop as well as many small start-ups and independent brands. We are passionate and proud to be part of the local creative scene in Cardiff. Students enjoy expanding their creative network and expertise through placements and live briefs with companies such as The Sustainable Studio, Cowshed, Flamingos Vintage, Bedroom Athletics, Style of the City and Workshy. Students recently held a fashion show at the National Museum of Wales presenting DIY upcycled fashion looks from surplus uniforms donated by the Welsh Police force.
Testimonials
Pentland
“Partnering with the Fashion Promotion course at the University of South Wales has been mutually beneficial in several ways.
The Career Immersion day hosted at Pentland’s head office in London gave the students an understanding of potential future careers, as well as commercial awareness into how a business and Creative Studio operate”
Pentland love to support the next generation and spending time with the Fashion Promotion students and Tutors has been tremendously rewarding. The visit to your campus to present the brief to the students was inspiring and we’re excited to see their fresh ideas.
The calibre of the Course and Tutors is outstanding, your dedication to ensuring the students are equipped to start their careers is so important and it’s equally important for us to provide these opportunities. Thank you for fostering this partnership and long may it continue.”
Pretty Little Thing
“The theme of this visit was employability and giving the students a real taste of what it’s like to work for a global online fashion business that’s based in the UK.
During the visit the students had the opportunity to meet a few of our driving forces
behind our website and product. Key members of our studio and marketing team gave talks about their career paths within the industry, and offered words of wisdom on how they got started and ultimately how to land their dream job. The students were even treated to a quick photo shoot viewing to get a taste of how we style and get our product to really shine on the website – always a highlight for any visitor to PLT!”
Additional Costs
We also welcome international applications with equivalent qualifications. Please visit the country specific pages on our international website for exact details.
English Requirements
In general, international applicants will need to have achieved an overall IELTS grade of 6.0 with a minimum score of 5.5 in each component.
However, if you have previously studied through the medium of English IELTS might not be required, but please visit the country specific page on our international website for exact details. If your country is not featured please contact us.
CAREERS
Facilities
Based in USW’s Cardiff campus, we pride ourselves on our first-class facilities, with our experienced & enthusiastic staff providing guidance and support so you can realise your creative vision.
Our Computer Games Design students benefit from several industry-standard games labs. These provide access to common games engines and related tools such as: Unreal Engine, Autodesk Suite and Adobe Suite.
Our games labs have all the facilities you need to realise your vision. Including Nvidia RTX graphics cards, Ultra-wide monitors, and a variety of VR kits. We also use an industry standard, cloud-based source control solution so you can collaborate whether you’re in the lab or at home.
Wider facilities are also available for you to use, such as Mocap suites, Green-screens, Sound recording studios and 3D printers.
We also have an extensive catalogue of games related books and ebooks within our library.
Industry
Our Computer Games design course is closely connected with the games industry in Wales. Our lecturers run Cardiff’s contribution to the annual Global Game Jam, are involved in Games Wales and participate within the Wales Games Development Show every summer. Providing numerous opportunities for our students to build contacts, find internships and be the first to hear about graduate gaming roles. Our student games designers visit GameCity in Nottingham, attending seminars, meeting games developers and journalists and playing the latest innovative titles. Students have also received industry funding to develop their projects and release their games via Steam and Windows Mobile platforms and been cited in Develop’s 30 under 30 game development rising stars.
Fees
Full time
- 12 to 18 months
Complete your degree in the shortest possible time and study flexibly – when and where suits you!
£7,250
You’ll study 9 modules in total (approx. 37 hrs/week).
Part time option one
- 12 to 18 months
Study for a degree whilst fitting it around your work, care and other life commitments.
£4,250
You’ll study 6 modules per year (approx. 25 hrs/week).
Part time option two
- 12 to 18 months
Take time to study and spread the tuition fees over a longer period – at no extra cost.
£5,500
You’ll study 4–5 modules per year (approx. 19 hrs/week).
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Call us
- +44 (0) 203 771 5653
- admissions@westfieldcollege.co.uk
TESTIMONIALS
